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Logan Kelly

Founder & CEO, Waxell AI

He founded CallSine, an AI-native B2B sales platform built on retrieval-augmented outreach — and running those agents in production exposed a problem nobody had solved: no one could see or control what the agents were actually doing. So he built Waxell, a governance control plane for production AI agents covering cost, quality and behaviour. Both companies are bootstrapped, and he's staked his claim on one of the most important unsexy problems in AI.

Episode with Logan Kelly