The Twin Project
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Episode #107

The Future of Marketing: AI, UGC, and the Death of Cheap Attention

Cover art for the episode The Future of Marketing: AI, UGC, and the Death of Cheap Attention
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Episode #107 - CPMs are climbing. AI is your new creative director.

And raw UGC beats your agency's polished ad.This week, the NF Twins break down the new rules of marketing in 2025:How tools like ChatGPT, Midjourney & Synthesia are redefining contentThe brutal rise of CPMs & CPIs (and why it’s happening)Why UGC is the only content people still trustHow startups can win without blowing their ad budgetPredictions: AI-generated micro-ads, creator licensing, and more

  • Startups
  • AI
  • Business

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